Starting an Amsoil Dealership: Make Money with Amsoil in 2023

Are you considering the exciting opportunity of starting an Amsoil dealership in 2023?

Amsoil could be your perfect business venture if you’re passionate about automotive products and want to make money while working on your terms.

This comprehensive guide will walk you through all the essential details to kickstart your journey toward becoming an Amsoil dealer.

Starting an Amsoil dealership: Make Money with Amsoil [2023]

Starting an Amsoil Dealership: What is Amsoil and Why Become a Dealer?

What is Amsoil?

Established in 1972, Amsoil is a pioneering company specializing in synthetic lubricants and automotive products.

With a solid commitment to quality, innovation, and environmental responsibility, Amsoil has gained a solid reputation in the automotive industry.

They offer many products, including motor oils, transmission fluids, and additives, to enhance vehicle performance and longevity.

Why Become a Dealer?

Starting an Amsoil dealership can be a lucrative endeavor for several reasons:

High-Quality Products: Amsoil products are renowned for their quality, making them easy to sell to enthusiasts and professionals.

Support and Training: Amsoil provides comprehensive training, marketing materials, and ongoing support to help you succeed as a dealer.

Flexible Business Model: You can operate your Amsoil dealership from home or a physical location, giving you flexibility in running your business.

Recurring Revenue: Many Amsoil products require regular replacement, ensuring a steady stream of repeat customers.

Exclusive Territories: As an Amsoil dealer, you’ll have access to an exclusive sales territory, reducing competition.

Starting an Amsoil dealership: Make Money with Amsoil [2023]

Getting Started as an Amsoil Dealer

To start your journey as an Amsoil dealer, follow these steps:

Sign Up: Sign up as an Amsoil dealer on their official website. Choose the dealership option that suits your business goals.

Training: Take advantage of the training materials and resources provided by Amsoil. Understanding the products and their benefits is crucial for success.

Inventory: Decide whether you want to maintain an inventory of Amsoil products or work as a home-based dealer. The choice depends on your budget and business plan.

Marketing: Develop a marketing strategy to reach potential customers. Utilize Amsoil’s marketing materials, and consider creating a website or social media presence to promote your dealership.

Customer Service: Provide excellent customer service to build trust and loyalty. Educate your customers about Amsoil products and help them make informed purchasing decisions.

Networking: Attend automotive events and trade shows, and join local automotive clubs to expand your network and customer base.

Compliance: Ensure you comply with all local, state, and federal business regulations.

Starting an Amsoil dealership: Make Money with Amsoil [2023]

Outstanding products offered by Amsoil

Amsoil is renowned for its outstanding line of synthetic lubricants and automotive products.

Car enthusiasts, mechanics, and professionals across various industries trust these high-quality offerings.

Here are some of the outstanding Amsoil products:

Signature Series Synthetic Motor Oil: This top-tier motor oil is designed for ultimate engine protection.

It provides exceptional resistance to wear and deposits, ensuring a longer engine life and improved performance. It’s ideal for both gasoline and diesel engines.

XL Synthetic Motor Oil: The XL series offers excellent protection for high-mileage vehicles.

It helps reduce oil consumption, fights engine deposits, and promotes fuel efficiency. This motor oil is perfect for older cars and trucks.

OE Synthetic Motor Oil: Amsoil’s OE line is budget-friendly while maintaining high-quality standards.

It provides reliable vehicle protection and is compatible with many original equipment manufacturer (OEM) recommendations.

Signature Series Fuel-Efficient Synthetic Automatic Transmission Fluid: This transmission fluid is engineered for maximum fuel efficiency and extended transmission life.

It resists heat and wear, ensuring smooth and efficient transmission operation.

Synthetic Gear Lubes: Amsoil offers a range of synthetic gear lubricants for different applications, including manual transmissions, differentials, and marine gearcases.

These products provide exceptional wear protection and thermal stability.

Ea® Oil Filters: Amsoil’s oil filters are designed to trap and hold contaminants, ensuring cleaner oil and longer engine life.

They are constructed with advanced materials for durability and efficiency.

Diesel Injector Clean: This diesel fuel additive cleans injectors, maintains fuel system cleanliness, and improves fuel efficiency.

It’s an excellent choice for diesel-powered vehicles and equipment.

Amsoil Motorcycle Oils: Amsoil manufactures specialized synthetic oils for motorcycles, including V-Twin, Metric, and Dirt Bike oils.

These products offer superior protection in the demanding conditions that motorcycles encounter.

Biodegradable Hydraulic Oil: Amsoil’s biodegradable hydraulic oils are environmentally friendly and perform well in hydraulic systems.

Starting an Amsoil dealership: Make Money with Amsoil [2023]

They are designed to reduce environmental impact while maintaining high standards of protection.

Fuel Additives: Amsoil offers a range of fuel additives, including gasoline and diesel fuel additives.

These products clean and protect fuel systems, improve fuel economy and reduce emissions.

Severe Gear® Extreme Pressure Synthetic Gear Lube: This product is specifically formulated for extreme pressure conditions, making it ideal for heavy-duty applications such as towing, off-roading, and commercial vehicles.

Octane Boost: For those seeking improved engine performance and efficiency, Amsoil’s octane boost products help increase octane ratings and reduce engine knock.

These are just a few examples of the outstanding products that Amsoil offers.

Whether you’re looking to protect your vehicle’s engine, enhance fuel efficiency, or extend the life of your equipment, Amsoil has a synthetic lubricant or automotive product tailored to your needs.

Their commitment to quality and innovation has made them a trusted name in the industry for over five decades.


Starting an Amsoil dealership in 2023 can be rewarding for automotive enthusiasts and aspiring entrepreneurs.

With high-quality products, training, and support from Amsoil, you can build a successful business in the automotive industry.

Following the steps outlined in this guide, you can establish your Amsoil dealership and start making money while helping customers enhance their vehicle performance and durability.

Remember, success in this business requires dedication, product knowledge, and excellent customer service.

So, don’t wait any longer – take the first step towards becoming an Amsoil dealer and turn your passion for automotive products into a profitable business venture!


1. How much does it cost to start an Amsoil dealer?
The cost to start an Amsoil dealership typically includes a one-time registration fee, which, as of my last knowledge update in September 2021, was around $49 for a U.S. dealership. This fee covers the basic dealer kit and resources to get you started. Additionally, dealers can purchase more advanced business kits if desired.

2. Can you make money as an Amsoil dealer?
Yes, you can make money as an Amsoil dealer. Your income potential largely depends on your dedication, sales efforts, and the size of your customer base. Amsoil operates on a direct-sales model, allowing you to earn a profit margin on products you sell. You can also earn commissions by recruiting and training other dealers. The more you sell and the larger your network, the greater your earning potential.

3. Why is AMSOIL not sold in stores?
Amsoil has primarily distributed its products through a network of independent dealers rather than traditional brick-and-mortar stores. This approach allows them to control product quality, customer education, and pricing better. It also fosters a direct relationship between dealers and customers, enabling personalized service and product recommendations.

4. Can you sell AMSOIL on Amazon?
As of my last knowledge update in September 2021, Amsoil had specific guidelines regarding online sales platforms. While they allowed dealers to sell Amsoil products online, there were rules and restrictions to ensure the brand's integrity and maintain quality service. Dealers must adhere to Amsoil's policies when selling on platforms like Amazon, eBay, or their own websites. These policies might have evolved, so it's advisable to check Amsoil's current dealer policies for the most up-to-date information regarding online sales.