Become an Amsoil Dealer: A Comprehensive 101 Guide

Are you interested in starting your own business in the automotive industry?

Becoming an Amsoil Dealer might be the perfect fit for you if you’re looking for some extra hustles.

In this comprehensive guide, we will walk you through the process of becoming an Amsoil dealer, the benefits of joining the Amsoil family, and how to grow your business successfully.

We recommend partnering with, an authorized Amsoil distributor, to ensure a smooth and efficient start to your journey as an Amsoil dealer.

Become an Amsoil Dealer

About  Amsoil

Amsoil is a leading manufacturer of synthetic lubricants and automotive products, known for its high-quality, performance-enhancing solutions.

Founded in 1972 by Lt. Col. Albert J. Amatuzio, Amsoil has grown to become a trusted name in the automotive industry.

They offer a wide range of products, including motor oils, transmission fluids, fuel additives, and more.

Why Become an Amsoil Dealer?

Why Become an Amsoil Dealer?

There are several reasons why becoming an Amsoil dealer is an attractive business opportunity:

High-quality products: Amsoil is known for its top-notch synthetic lubricants and automotive products, which are in high demand among consumers.

Flexible business model: As an Amsoil dealer, you can choose to work part-time or full-time, depending on your schedule and goals.

Low start-up costs: Unlike other business opportunities, becoming an Amsoil dealer requires minimal initial investment.

Comprehensive support: Amsoil provides extensive training, marketing materials, and ongoing support to help you grow your business.

Profit potential: With competitive pricing and a strong brand reputation, Amsoil dealers have the opportunity to earn a significant income.

Also, when you become an Amsoil dealer, they will give you an Amsoil dealer price list.

Say if you want to become an amsoil dealer near West Genesee Central School District, NY, you can just by visiting the direct registration link.

Become an Amsoil Dealer through

Obviously starting any business has some costs.

The startup cost of the Amsoil dealership business is around $50.00.

Read on if you’re interested in getting started.

Follow the below steps to become an Amsoil dealer through LubeOilSales.

Step 1: Research and Understand the Amsoil Business Opportunity

Before you decide to become an Amsoil dealer, it’s essential to research and understand the business opportunity thoroughly.

Visit our website to learn more about Amsoil products, the company’s history, and the benefits of becoming a dealer.

You can also read testimonials from successful Amsoil dealers to gain insights into their experiences.

Step 2: Register as an Amsoil Dealer

To become an Amsoil dealer, you’ll need to register with the company.

Visit and click on the “Become a Dealer” link.

And follow the instructions to become an Amsoil dealer.

Step 3: Choose Your Dealer Package

After registering, you’ll need to choose a dealer package. offers several options, including the Basic Dealer Package, the Preferred Dealer Package, and the Premium Dealer Package.

Each package comes with different benefits and resources, so choose the one that best fits your needs and budget.

The Basic Dealer Package is the most affordable option and provides you with the essential tools to get started.

It includes a dealer kit with product samples, sales literature, and access to online training resources.

The Preferred Dealer Package offers additional benefits, such as a more extensive product selection and higher commission rates.

It also includes enhanced technical and business support, along with a personalized Amsoil website for online sales.

The Premium Dealer Package provides Amsoil dealers the most comprehensive set of tools and resources.

In addition to the benefits of the Preferred Dealer Package, it includes exclusive training events and priority support from Amsoil’s experienced staff.

Consider your budget, business goals, and the level of support you require when selecting your dealer package.

It’s important to note that the dealer packages may vary based on your location.

Become an Amsoil Dealer

Step 4: Complete the Amsoil Dealer Training

Once you’ve registered and chosen your dealer package, you must complete the Amsoil dealer training.

This training is designed to provide you with the knowledge and skills necessary to sell Amsoil products effectively.

The training includes online courses, webinars, and in-person events, covering topics such as product knowledge, sales techniques, and business management.

Amsoil offers a comprehensive training program that equips you with the necessary tools to succeed as a dealer.

You’ll learn about the benefits of synthetic lubricants, the unique selling points of Amsoil products, and how to effectively communicate these advantages to potential customers.

The training will also cover strategies for building customer relationships, marketing, and advertising techniques, and tips for managing your inventory and finances.

By completing the Amsoil dealer training, you’ll gain a solid foundation in the automotive industry, allowing you to confidently promote and sell Amsoil products to your customers.

Step 5: Set Up Your Amsoil Dealer Account

After completing the training, you’ll need to set up your Amsoil dealer account.

This account will allow you to order products, access marketing materials, and manage your business online.

To set up your account, visit the website or the Amsoil dealer portal and log in with your dealer credentials.

Setting up your dealer account is crucial for running your business smoothly.

It provides you with a centralized platform to place orders, track shipments, manage inventory, and access important resources.

You can also utilize the online tools and marketing materials available through your dealer account to effectively promote Amsoil products to your target audience.

Step 6: Start Selling Amsoil Products

With your dealer account set up and your training complete, you’re ready to start selling Amsoil products.

You can sell products through various channels, including online platforms, local events, or even by establishing a physical retail location.

It’s essential to create a marketing strategy that aligns with your target market and business goals.

Utilize the marketing materials and resources provided by Amsoil to showcase the benefits of their products to potential customers.

These resources may include brochures, product catalogs, signage, banners, and online advertisements.

Consider establishing a strong online presence through social media platforms, creating a website, or utilizing e-commerce platforms to reach a wider audience.

Networking is also crucial in the automotive industry.

Attend local car shows, automotive events, and trade shows to connect with potential customers and establish relationships with other industry professionals.

Participating in these events allows you to showcase Amsoil products, demonstrate their benefits, and gain valuable insights into the needs and preferences of your target market.

Become an Amsoil Dealer

10 Secret Tips for Growing Your Amsoil Business

Now that you’ve become an Amsoil dealer, here are some additional tips to help you grow your business when you become an Amsoil dealer:

1. Network with other Amsoil dealers: Connecting with other Amsoil dealers can provide valuable insights, support, and potential business partnerships.

Consider joining Amsoil dealer forums or online communities to share experiences, exchange ideas, and learn from seasoned professionals.

2. Offer exceptional customer service: Excellent customer service will help you build a loyal customer base and generate positive word-of-mouth referrals.

Take the time to understand your customers’ needs, provide personalized recommendations, and ensure prompt and reliable support.

3. Stay informed about industry trends: Keep up-to-date with the latest automotive industry news and trends to ensure you’re offering the most relevant and in-demand products.

Stay informed about technological advancements, environmental regulations, and emerging market opportunities.

4. Utilize social media: Social media platforms provide a cost-effective way to promote your Amsoil business and engage with potential customers.

Create business accounts on platforms like Facebook, Instagram, Twitter, and LinkedIn to showcase your products, share informative content, and interact with your audience.

Use targeted advertising campaigns to reach specific demographics and leverage social media analytics to track the effectiveness of your marketing efforts.

5. Attend industry events: Participate in trade shows, conferences, and other industry events to network with potential customers and stay informed about the latest products and trends.

These events provide an opportunity to showcase your Amsoil products, connect with industry professionals, and gain insights into market demands and customer preferences.

Consider setting up a booth, offering product demonstrations, or sponsoring relevant events to maximize your visibility and attract potential customers.

6. Establish strategic partnerships: Collaborate with other businesses in the automotive industry to expand your reach and customer base.

Identify local auto repair shops, car dealerships, and performance tuning shops that could benefit from using Amsoil products and explore partnership opportunities.

Offer incentives, such as discounts or referral programs, to incentivize these businesses to promote and recommend your products to their customers.

7. Provide educational content: Position yourself as a trusted expert in the industry by creating and sharing educational content related to automotive maintenance and the benefits of using Amsoil products.

This can be in the form of blog articles, videos, or podcasts.

Address common questions and concerns, share maintenance tips, and highlight the advantages of synthetic lubricants.

By establishing yourself as a reliable source of information, you’ll build trust with your audience and attract potential customers.

8. Offer product demonstrations and trials: Allow potential customers to experience the quality and performance of Amsoil products by offering product demonstrations or trials.

This can be done through organized events, workshops, or even by providing samples to interested individuals.

Giving people a hands-on experience with Amsoil products can significantly increase their confidence in the brand and drive future sales.

9. Focus on customer retention: While attracting new customers is essential, don’t overlook the value of retaining existing customers.

Implement customer loyalty programs, personalized offers, and follow-up strategies to nurture long-term relationships.

Provide exceptional after-sales support, address any concerns promptly, and regularly communicate with your customers to keep them engaged and informed about new products or promotions.

10.  Continuously educate yourself: The automotive industry is constantly evolving, with new technologies and regulations emerging.

Stay updated on industry developments, product advancements, and changes in automotive maintenance practices.

Attend workshops, webinars, and training sessions offered by Amsoil or industry organizations to enhance your knowledge and stay ahead of the competition.

Become an Amsoil Dealer

Become an Amsoil Preferred Customer

Becoming an Amsoil Preferred Customer offers several benefits, including:

  • Discounted pricing
  • Exclusive offers
  • Direct access to Amsoil products
  • Online account management
  • Subscription to Amsoil Magazine
  • Customer support

Click here to become an Amsoil Preferred Customer.

And to sign up directly, use this link.

Is Becoming an Amsoil dealer worth it?

Becoming an Amsoil dealer can be a rewarding and worthwhile opportunity for those who are passionate about automotive products and seek entrepreneurial success.

Here’s why it’s worth considering:

1. Be Your Own Boss: As an Amsoil dealer, you have the freedom to run your own business and set your own schedule.

You have the opportunity to be in control of your success and make independent business decisions.

2. High-Quality Products: Amsoil is renowned for its top-quality synthetic lubricants and oils.

By becoming a dealer, you align yourself with a brand known for excellence and can confidently offer superior products to customers.

3. Profit Potential: As an Amsoil dealer, you have the potential to earn profits through product sales.

By building a loyal customer base and employing effective sales and marketing strategies, you can unlock significant income potential.

4. Support and Training: Amsoil provides comprehensive training, marketing materials, and ongoing support to their dealers.

You’ll have access to valuable resources and guidance that can help you succeed in growing your business.

6. Tap into a Niche Market: The demand for high-performance lubricants and oils continues to grow.

As an Amsoil dealer, you can cater to a niche market of automotive enthusiasts, commercial businesses, and individuals who prioritize the best for their vehicles or machinery.

7. Networking Opportunities: Becoming an Amsoil dealer opens doors to networking with other dealers and industry professionals.

This can provide invaluable connections, insights, and collaboration opportunities to further enhance your business.

Remember, success as an Amsoil dealer will require dedication, hard work, and effective marketing strategies.

By leveraging the support and resources provided by Amsoil, you can turn your passion for automotive products into a fulfilling and profitable business venture.

How much do amsoil dealers make?

The income potential for Amsoil dealers can vary widely depending on various factors such as market conditions, location, marketing efforts, and the dealer’s level of commitment.

Amsoil dealers have the opportunity to earn profits through product sales and building a customer base.

While specific earnings cannot be determined without considering individual circumstances, successful Amsoil dealers who effectively promote and sell the products can generate significant income.

Some dealers may operate their Amsoil business on a part-time basis, while others may choose to make it a full-time endeavor.

It’s important to note that the earnings of an Amsoil dealer will depend on factors such as the size of the customer base, the level of competition in the area, the dealer’s sales skills, and the overall demand for Amsoil products.

It is recommended to thoroughly research and speak with existing Amsoil dealers to gain insights into their experiences and potential income levels.


Becoming an Amsoil dealer offers a fantastic opportunity to establish your own business in the automotive industry.

Visit to explore how to become an Amsoil dealer and start earning extra income.

Follow the steps outlined in this guide, and incorporate the tips provided to maximize your chances of success.

With dedication, effective marketing strategies, and a focus on customer satisfaction, you can build a thriving Amsoil dealership and enjoy the benefits of being part of a trusted brand in the automotive lubricant industry.

Looking for an Amsoil dealer near me? Click here.


Q. Do AMSOIL dealers make money?
Yes, Amsoil dealers have the potential to make money. As independent business owners, Amsoil dealers can generate income through product sales and building a customer base. By effectively marketing and selling Amsoil products, dealers can earn profits and achieve financial success. However, it's important to note that individual results can vary depending on factors such as market conditions, location, marketing efforts, and the dealer's level of commitment and business acumen. Like any business venture, the success and profitability of an Amsoil dealership will depend on various factors and the dealer's ability to effectively meet customer needs and drive sales.

Q. How do you promote AMSOIL?
A. There are several ways to promote AMSOIL products as a dealer, including online marketing, attending trade shows and events, networking with potential customers, leveraging social media platforms, creating a website, utilizing search engine optimization (SEO) techniques, and offering exceptional customer service.

A. No, AMSOIL is not considered a multi-level marketing (MLM) company. While they do have a network of independent dealers who sell their products, the focus is on product sales and building a customer base rather than recruitment and downline commissions commonly associated with MLMs.

Q. Where does AMSOIL get their oil?
A. AMSOIL formulates its synthetic lubricants and oils through extensive research and development. They source the base oils and additive packages from reputable suppliers in the industry, ensuring high-quality ingredients for their products.

Q. How do I make money as an AMSOIL Dealer?
A. As an AMSOIL dealer, you can make money through product sales. By building a customer base, marketing and promoting AMSOIL products effectively, and providing excellent customer service, you can earn profits through the retail margins on product sales.

Q. How much does it cost to become an AMSOIL Dealer?
A. The cost to become an AMSOIL Dealer typically involves a registration fee and the purchase of a starter kit, which includes essential materials and products to help you start your dealership. The exact cost can vary, so it's recommended to contact AMSOIL directly or visit their official website for the most up-to-date information on current costs and requirements.